How one
good idea
led to

Scientists all over the world agree that meals with too much sugar and fast carbs result in repeated blood sugar spikes that, in the long run, put a lot of strain and stress on our bodies. Some years ago, experts in food and nutrition at Lund University in Sweden found that a special mix of amino acids and a mineral could have a beneficial effect on the blood sugar spike following a meal. Repeated clinical trials confirmed that when this mix, dissolved in water, was served before, and with a meal rich in sugar and fast carbs, it was able to reduce blood sugar rise by 20-30%. This research marked the beginning of the development of Good Idea – The Swedish Sugar Buster. The goal was to develop an attractive product that could help our bodies handle the fast carb and sugar effects following a meal. Now it´s here, and it comes with a Structure/Function-claim, proudly printed on every single can:

Good Idea™ – The Swedish Sugar Buster may help those with normal blood sugar levels handle the sugar spike following a meal.
What it means? Well, simply that having Good Idea – The Swedish Sugar Buster with your food might be a small, yet important step towards a better lifestyle. It´s positive lifestyle change made easy!

The scientific team behind Good Idea™ is led by Professor Rickard Öste – a leading European scientist in the field of nutrition and food chemistry. Professor Öste is also a serial entrepreneur and the inventor of Oatly – a healthy oat-based milk alternative that is a commercial success story in 25 countries and continues to grow by double digits.

Studies show that the formula of five amino acids and a mineral can give a 20-30% reduction in blood sugar rise following carbohydrate-rich meals. Please see our scientific review for more info about the scientific background and clinical trials behind Good Idea™ – The Swedish Sugar Buster. Please note that the review is continuously updated with more results from clinical studies etc. A pdf print version of the scientific review can be downloaded here.

Eager to know the latest news? Sign up below, and we will notify as things move forward.