Good Idea – a perfect fit for bikers!

Good Idea is functional sparkling water with a blend of amino acids and chromium that balances you blood sugar and contributes to efficient metabolism of macronutrients. I asked my colleague Arne who is a passionate mountainbiker how he includes Good Idea in his preparations before, and recovery after a race.

Before: “The days before a race I usually eat lots of pasta and other carb-rich foods to preload my energy magazines. Hydration is also an important part of my preparations, and I drink a lot of water. When you drink Good Idea with your meals, two things will happen (in addition to the hydration effect): you will get a more balanced blood sugar curve, and the chromium included in Good idea will help your bode take up and utilize the macronutrients in your food in a more efficient way. You will arrive at the starting grid loaded and with a body ready to perform”.

During: “During a long race, I want my regular, energy dense, isotonic sport drink, and I wouldn´t drink anything carbonated. I would leave Good Idea to the audience”. 

After: “No matter how satisfying a good race can be, it´s a fact that the hard work puts a strain on your body as well as on your metabolism. Re-load is just as important as the pre-load, and it usually includes hydration as well as filling up the glycogen depots with carbs. Good Idea balances the effect of these, and the amino acids included supports the building up of muscle tissue again after the hard work” .

Thanks, Arne for sharing. In short – Good Idea and biking seems to be a Good Idea!

Since I regularly get questions from people with diabetes about the blood sugar balancing properties of Good Idea, I need to point out that all our clinical studies (nine in all) were made in non-diabetic individuals. New studies where we will monitor the effects in individuals with both prediabetes and diabetes are planned for the coming years, but until we have firm results, we will not make any claims for those groups. Having said that, the active ingredients in Good Idea can be found in most regular food and is thus safe for all. Interestingly we get regular feedback from both type 1 and type 2 diabetic individuals reporting that Good Idea help them in different ways, either to improve their insulin sensitivity during a meal, avoiding variations in blood sugar during nighttime or lowering their fasting glucose levels in the morning. We ask you to pay close attention to your individual experience with Good Idea and we would love for you to share it with us.

Good luck on your race day!

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Obesity + pregnancy is risky business for both mother and child.
New born baby with his mother

Obesity + pregnancy is risky business for both mother and child.

Gestational diabetes, i.e., diabetes occurring during pregnancy, is a growing health problem. Research1has shown that obese women are up to eight times more likely to develop gestational diabetes than others. And the problem doesn´t stop there. New research2shows that children born by mothers with gestational diabetes run a significantly higher risk of developing impaired blood glucose control, adiposity and increased blood pressure, already at a very early age.

So – trying to keep a healthy lifestyle isn´t just a matter of wellbeing for the pregnant woman. It is also a way of giving the offspring a good start in life. In fact – it is the first act of love a mother can give to her child, already before it is born.

I am not talking about this to give anyone a bad conscience. The reason I bring it up is that change is not only necessary but also quite feasible. And it starts by taking control over one´s blood sugar. 

It´s common knowledge that recurring variations in blood sugar, with repeated spikes and lows, put a strain on the metabolism. In the long run, this results in permanently high levels of glucose and insulin in the bloodstream. This is one of the principal risk factors for overweight and obesity, and can eventually lead to a condition referred to as pre-diabetes when the insulin can no longer transport the sugar (glucose) into the cells in an efficient way. 

More than 90 million Americans are pre-diabetic today, and typically between 15 and 30 percent of them will develop type-2 diabetes. For obese pregnant women, the numbers are considerably higher, and women that have, or have had gestational diabetes are at special risk. Frightening as this is, there is also good news: pre-diabetes can usually be reverted, and often a moderate level of exercise and less sugar intake will go a long way.

Genetics tend to be unfair. While some people seemingly can eat and drink anything, others can gain weight almost by “looking” at food.  No-one can stop being obese from one day to another, but everyone can do something to control their blood sugar variations. My tips are simple and can be applied to start immediately.

1.    Stop drinking sugary sodas and energy drinks. This takes away lots of empty calories and is the single most effective thing you can do to stabilize your blood sugar. Artificially sweetened beverages is not the best alternative. Drink water – still or sparkling, flavored or natural. Your body and your blood sugar will thank you.

2.    Eat a real breakfast every day. Skip the bar or doughnut on-the-go and fill your plate with whole grain bread, scrambled eggs, un-sweetened cereals or oatmeal instead. Be careful with the juice – it´s a sugar bomb. Eat whole fruits and berries instead. Why? Because when you eat a full breakfast, you will snack and eat less during the rest of the day. This helps your blood sugar stay at a healthy level without ups and downs.

3.    Take away as much as possible of the “fast” carbs. Burgers, pizzas, white bread, fries, and sushi make your blood sugar rush up and down like a roller coaster. Replace with pasta, veggies, beans, and eat mindfully. Stop eating before you get full.

4.    Use your body. Take a walk. Try to get a little exercise during the day – every day. A daily 30-minute walk can do wonders to your weight, your circulation, and to the hormones that regulate blood sugar, appetite, sleep, and loads of other things that make us feel better. Listen to the sounds of nature, like bird song or waves of the ocean.

Changing habits is a hard thing to do, but what could be more motivating than giving a new little person the best possible start in life. And remember that every little step counts. Try out what works for you, and I am sure you will notice the difference within weeks.

And, by the way, the tips above work just as fine for the father-to-be – doing things together makes it so much easier!


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“Good Idea is a solution for better health.”

Dr. Ingrid Kohlstadt of Johns Hopkins University has taken a closer look at Good Idea and suggests both every day- and clinical applications for the mealtime beverage.

To date, Dr. Kohlstadt has written two reports where she discusses the properties and possible applications of Good Idea. In the first report “Making the Solution the Solution”(download summary), published in May 2018, she concentrates on the characteristics of Good Idea as an ideal replacement for sugary sodas and energy drinks. Among other things, she argues that Good Idea mimics the experience of drinking soda, but without adding the energy. She also reasons around the composition of Good Idea, with its unique blend of five essential amino acids and chromium – all with important functions in the human metabolism, and this is the main focus in the second report, published in March 2019.

In this report Dr. Kohlstadt notes, among other things, that the amino acids included in Good Idea: the three BCAA amino acids plus lysine and threonine have essential functions in enhancing the sense of satiety, maintaining muscle mass, reducing blood sugar levels and avoiding cravings after a meal. The effects are likely to be more marked when the amino acids are taken before a meal, as with Good Idea.

The importance of high levels of BCAA in the circulation has been discussed concerning the risk of diabetes and cardiovascular disease. Today, research indicates that high BCAA levels in the blood should instead be regarded as a biomarker and a sign of impaired metabolism. There is no evidence that a high intake of BCAA is linked to high levels of BCAA in the blood.

This knowledge opens up new opportunities to positively affect metabolism and various disease states by using single, or groups of amino acids. Dr. Kohlstadt points to three areas where a product with Good Ideas unique content of BCAA, two additional essential amino acids, and chromium could come to clinical use:

Bariatric medicine, where the content of the BCAA could alleviate cravings and thus facilitate a reduced energy intake. Further, in combination with the chromium picolinate, they would contribute to maintaining a higher proportion of muscles during weight loss.

Integrative medicine, where several of the conditions and symptoms associated with diabetes and aging may be treated with BCAAs and other combinations of amino acids.

Physical Medicine and Rehabilitation, where, e.g., muscle atrophy after surgery could be counteracted by supplying BCAA in combination with chromium.

Dr.Kohlstadt also points to possible uses in dental care, orthopedics, and nephrology – for example for patients undergoing dialysis.

My comment to this? I am not an expert in medicine, but as a food scientist and co-inventor of Good Idea, I find it rewarding and exciting to see how health professionals like Dr. Kohlstadt embrace the concept and suggest applications that broaden the perspective. Hopefully, we will also be able to do clinical studies to verify possible functions of Good Idea, in addition to blood sugar regulation after a meal.

The two reports by Dr. Ingrid Kohlstadt can be downloaded in full here:

Making the Solution the Solution

Technical Paper on Clinical Applications of a Non-Caloric Beverage Containing Amino Acids

Dr. Ingrid Kohlstadt MD, MPH is Faculty Associate at Johns Hopkins University. In addition to her expertise as a key opinion leader in integrative medicine, she is a contributing writer for Time Magazine Health and has worked for the FDA, USDA, CDC, Hopkins Weight Management Center, and the IHS.

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Good Idea is on the air!
Neon on the air sign with retro microphone in round frame. Nightclub with live music icon. Glowing signboard of radio station. Sound cafe icon. Music show poster. Vector illustration.

Good Idea is on the air!

Listen to this podcast about preventive food concepts, dieting, blood sugar control, inflammation and the scientific background to Good Idea.

A while ago, I was interviewed by Kate Bay Jaramillo, who is the host of Straight-Up Wellness (read more below). The interview resulted in a 34-minute podcast, covering different aspects of preventive food concepts, dieting, blood sugar control, inflammation, and – of course – my engagement in Good Idea drinks.  So – put on your earphones, lean back and listen to the podcast.

And here´s a short text from the website of Straight-Up Wellness:

“Straight-Up Wellness is a show that helps busy women reduce overwhelm and find the simplest, easiest ways to improve your overall wellness and quality of life. Kate – the host – is a mom, a Beachbody Live Certified Instructor, is certified by the Institute of Nutritional Leadership, and much more. She knows a thing or two about being busy and needing to find quick ways to keep yourself motivated, in shape, and happy.

But most importantly, Straight-Up Wellness is about the “big picture” of wellness – which means focusing on mindset, happiness, community, and relationships, in addition to nutrition and exercise.

If you ever feel overwhelmed by having too little time or not knowing what’s most important to do for your health (and the health of your family), then this is the show to listen to. Kate brings on some of the world’s leading experts in every area of wellness, and then she shows you exactly what matters and how to make small but powerful changes in your life.”

As you can understand, there´s also lots of other interesting stuff about health and wellbeing at the webpage. It´s food for both thought and body, and I strongly recommend a visit to

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What kind of machine do you want your body to be?

Your body becomes what you eat. Few people would object to that statement being true and valid both literally, and referring to the understanding that what you eat and drink can have a significant impact on your health, wellbeing, and performance.

Biohackers are a growing group of people that take this to a new level. Seeing their bodies as machines that can be optimized by the right kind of “fuel” – food, exercise, sleep, etc – biohackers spend a lot of time trying to measure, understand and improve their own functions. There´s a wide span of biohackers. Extreme “Grinders” can apply electricity to their brains and make implants of electronic devices to perform better. “Quantified self”-believers will measure different bio-markers to monitor and fine-tune their body functions. And some biohackers are using Nutrigenomics to understand how their bodies react to different kinds of foods and substances in what they eat and drink.

I have spent the last 20 years researching the preventive properties of foods. And even if I find some of the bio-hacking activities a bit too extreme, my research has taught me that what you chose to eat and drink can make a real impact on your health and performance, in both the short and the long perspective. To me, bio-hacking could be something as simple as eating and drinking in a way that keeps you satisfied and lets you avoid the sluggishness and cravings that often appear after eating. When you understand how your body and metabolism works, you can use that knowledge to make a change. Simple as that.

The mealtime beverage I co-invented, Good Idea, is built on a solid understanding of human metabolism. Clinical studies show that the five amino acids in Good Idea can prime the body to take care of carbohydrates from food in a more efficient way. The beverage – basically sparkling water – also contains some chromium that helps the insulin to push the energy from carbs (glucose) into the cells more efficiently. The result is a fine-tuning of the metabolism at the time of the meal, leading to a more controlled blood sugar curve, and a body and brain that stay agile and energized.

And the fine-tuning doesn´t stop there: by streamlining the process of energizing the cells, the carbs included in the diet will be utilized more efficiently. This can be especially important for those who chose to live by carb-restricted diets like Paleo, Keto, LCHF, High-fiber or GI. Research has also shown that some carbs are needed to metabolize the high proportion of proteins in these diets in a healthy way. Adding chromium to a weight-loss, or weight-management diet also has a proven advantage of increasing the mass of fat loss while maintaining muscle.

So – even if Bio-hacking isn´t the first thought that comes to my mind when I have a Good Idea with my meal, it certainly adds to the view “your body becomes what you eat” and even a small and simple change can make a significant difference. If you ever had a post-lunch slump you know precisely what I am talking about.

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Interested in a long and healthy life? Skip the sodas and drink water with your food!
Woman comparing ingredients on soda bottle

Interested in a long and healthy life? Skip the sodas and drink water with your food!

“Our results provide further support to limit intake of sugar-sweetened beverages and to replace them with other beverages, preferably water, to improve overall health and longevity.” 

These are the words of Vasanti Malik, a research scientist at the Harvard T.H. Chan School of Public Health and lead author of an extensive study of the relation between intake of sugar-sweetened beverages and premature death. Malik and colleagues have analyzed the results of two previous studies comprising more than 80 000 American women between 1980 and 2014, and around 38 000 American men between 1986 and 2014.

In short, the study, published March 18 in the scientific journal Circulation, concludes that the more sugar-sweetened beverages people consumed, the higher their risk of premature death – particularly from cardiovascular disease and, to a lesser extent, from cancer. It also found that the risk was more pronounced among women.

Earlier studies have shown links between drinking sugar-sweetened beverages and weight gain and a higher risk of type-2 diabetes, heart disease, and stroke, but this is one of the first studies looking at the connection between intake of sugar-sweetened beverages and early death. 

The following is quoted from a press release published by the Harvard T H Chan School of Public Health on March 18 (SSB=Sugar Sweetened Beverage):

“There was a particularly strong link between drinking sugary beverages and increased risk of early death from cardiovascular disease. Compared with infrequent SSB drinkers, those who drank two or more servings (12 oz can – my comment) per day of SSBs had a 31% higher risk of early death from CVD. Each additional serving per day of SSBs was linked with a 10% increased higher risk of CVD-related death.”

When the researchers looked at the association between drinking artificially sweetened beverages (ASBs) and risk of early death, they found that replacing SSBs with ASBs was linked with a moderately lower risk of premature death. But they also found a link between high intake levels of ASBs (at least four servings/day) and a slightly increased risk of both overall and CVD-related mortality among women, so they cautioned against excessive ASB consumption.

My conclusion?

I have said it before, so there´s nothing new under the sun: Replace your sugary/sweetened sodas and energy drinks with water. It takes away a lot of empty calories from your diet, and it is one of the simplest and most rewarding investments you can do in a healthy life. Your body will thank you. And you don´t even have to leave the bubbles and the taste – there are so many great tasting flavored sparkling waters to choose from. My best choice as a thirst quencher is a naturally/organically flavored sparkling water, and of course there´s a Good Idea with every meal in my house.

Link to article: Long-Term Consumption of Sugar-Sweetened and Artificially Sweetened Beverages and Risk of Mortality in US Adults

..and here´s a link to my previous blog post with three good reasons to drop the soda.

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About immobility and energy balance
Portrait of a mature man sitting in a wheelchair

About immobility and energy balance

The human body is a fantastic creation. As long as there is a balance between the input (=energy from food) and output (=energy used by our bodies) we usually don´t have to worry too much about what we eat and drink. This is often referred to as the energy balance, and the simple equation is that the more you spend on physical activities, the more you need to eat…and the more you can eat without gaining those extra pounds. This is all fine, and in addition to facilitating energy balance, regular physical exercise has many positive effects both on our bodies and our brains.

But physical exercise doesn´t come easily to everyone. I am mainly thinking of people who are forced to immobility for different reasons. People who are disabled, injured after an accident, sick, or recovering after surgery. The temporary or permanent immobility often means that less energy is spent and that the necessary nutrients need to be packed into fewer calories to withhold energy balance. Since meals can be the highpoints of sedentary days, it´s so easy to consume more and upset the sensitive energy balance. This can easily lead to a vicious circle where overweight and inflammation can aggravate the immobility and delay recovery.  

So – what can an immobile person do to maintain a healthy energy balance?

My most important advice to anyone who wants to live healthily, immobile or not, is to consume less sugar and fast carbs. The blood sugar spikes caused by these treats tend not only to drive inflammation and make us fat. The satisfaction we get from these foods and beverages is also very short-lived. Everyone who has had an after-lunch slump and felt the associated sugar cravings knows what I am talking about. The cravings often lead to consuming even more sugar and puts it all on repeat.

A very effective way to avoid sugar and reduce input of energy is to replace the sugary sodas and energy drinks with water. Flavored or natural. Still or sparkling – bubbles can increase the feeling of fullness which might help you to eat smaller portions. All waters will do the same thing – quench your thirst without adding calories. This is also true about artificially sweetened beverages, but there is more and more research showing that these can drive inflammation, be harmful to the gut microbiota, and cause sugar cravings just as regular sodas.

Equally important is to take a look at what you eat. If you are used to eating food like fries, white bread, pizzas, and burgers, try to replace some of it with foods that are less packed with “fast” energy and can keep you satisfied for a longer time. Increase the proportion of whole grain bread, oatmeal, veggies, pasta, and fiber-rich legumes in your daily diet. This will help you get the nutrients you need, at the same time taking in less energy/fewer calories. And since these foods also give more lasting satiety, chances are you will be less hungry and eat less when the next meal is served.

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Artificial sweeteners and the precautionary principle
Teddy bear fastened in the back seat of a car

Artificial sweeteners and the precautionary principle

Switching from sodas and energy drinks to artificially sweetened beverages may take away lots of empty calories from the daily diet, but they are far from unproblematic. Some research suggests that they can make us consume even more sugar since artificial sweeteners can trigger our sugar cravings and lead us to choose sweet food over nutritious food (1). And there is also research data implying that artificial sweeteners might drive inflammation (2), change our gut bacteria in a harmful way (3) and that people who consume large volumes of diet drinks have a significantly higher risk to develop type-2 diabetes (4). 

A comprehensive study published less than a week ago by the American Heart Association (5) adds to this by showing a clear connection between the intake of artificially sweetened drinks and the risk of stroke. The study followed more than 80,000 women aged 50-79 for almost 12 years. In short, the study showed that women with high consumption (2 cans or more per day) of artificially sweetened soda were: 

• 31 % more likely to develop a stroke caused by a blood clot;

• 23 % more likely to have a stroke;

• 29 % more likely to develop heart disease, and at risk for a heart attack;

• 16 % more likely to die by any cause,

All compared to those who had diet drinks less than once a week.

In my life as a food researcher, I have always believed in the so-called precautionary principle which is all about trying to play safe. And even if there are lots of opinions and partly contradictory research out there, there is definitely no consensus that artificial sweeteners are safe in the long run. Here´s one specific and one general advice that I practice in my everyday life:

1: Drink water when you are thirsty. If you have a tendency to feel tired in the afternoon I recommend that you try sparkling water from Good Idea with your lunch meal to stay more energized and avoid sugar cravings.

2: Vary your eating – mix a little bit of everything, including fruits and veggies of different colors. And try new recipes from time to time. It´s a great way of satisfying your body´s needs and avoiding to over-eat unhealthy stuff.

1 Gain weight by “going diet?” Artificial sweeteners and the neurobiology of sugar cravings, published in Neuroscience 2010

2 Gut Microbiome Response to Sucralose and Its Potential Role in Inducing Liver Inflammation in Mice, published in Frontiers in Physiology 2017

3 Artificial sweeteners induce glucose intolerance by altering the gut microbiota, published in Nature 2014

4 Diet Soda Intake and Risk of Incident Metabolic Syndrome and Type 2 Diabetes in the Multi-Ethnic Study of Atherosclerosis (MESA), published in Diabetes Care 2009

5 Artificially Sweetened Beverages and Stroke, Coronary Heart Disease, and All-Cause Mortality in the Women’s Health Initiative, published in Stroke AHA, February 2019

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Amazing aminoz – what are they for?
Two friends jumping with their arms in the air off the end of a jetty at a lake together.

Amazing aminoz – what are they for?

I frequently get questions about why there are amino acids in Good Idea, and how they work. The answer is a bit complicated since every amino acid has more than one function, but here´s a try to clarify: The balanced combination of five essential amino acids in Good Idea seems to be able to ”prime” the metabolism to handle carbs from food in a more efficient way. Besides being building blocks of proteins, the individual amino acids have different, but also overlapping functions in our bodies. Three of the amino acids, Leucine, Isoleucine, and Valine form a group called the branched-chain amino acids (BCAA), and they are especially interesting for their involvement in stress, energy, and muscle metabolism. Here are some other important functions of the amino acids included in Good Idea:

L-Leucine: has a vital role in hemoglobin formation, blood sugar regulation, growth & repair of muscle and bone tissue.

L-Lysine: is active against viruses like Herpes Simplex.

L-Isoleucine: stimulates immune functions and facilitates wound healing and detoxification.

L-Threonine: is essential for the nervous system and has a role in the build-up of tooth enamel and collagen, prevention of fatty liver, and indigestion.

L-Valine: promotes muscle- and mental vigor/emotional calm.

Natural sources of essential amino acids are; meat, fish, chicken, eggs, dairy products, cereals, and legumes. In addition to the five amino acids, Good Idea also contains a small amount of chromium picolinate that increases insulin sensitivity, meaning that less insulin is needed to transport the energy (glucose) from our blood stream into the cells.    

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Are you ready to share your experience of Good Idea and type-1 diabetes?
Serious senior female patient talks with doctor during medical appointment.

Are you ready to share your experience of Good Idea and type-1 diabetes?

We at Good Idea would never make claims to prevent, cure, or treat any disease. On the other hand, we are continually exploring the health-supporting potential of our products, and we always keep our ears to the ground and listen to our customers. I am intrigued to hear from type-1 diabetics that Good Idea can make a difference when consumed with their regular food. Small scale pilot trials with diabetic children and adults in Finland, Sweden, and the US are indicating that their need of mealtime insulin may be reduced when Good Idea is taken just before and with the meal.
This is interesting and holds some promise that we want to dig deeper into. As with all interventions we expect a variation in effects from person to person, and thus we would like to test Good Idea in more people with type-1 diabetes. To learn more, we are actively seeking both type-1 diabetics and physicians within the diabetes space that would be willing to get involved in our trial. Are you ready to share your experience?
We are, of course, aware that the diet of a person with type-1 diabetes should not be changed without first consulting an expert – typically a physician, or a diabetes nurse. In this document (pdf) you will find useful information about our products for you and your health professionals. There is plenty more about the science behind, clinical trials, etc. here on our website. And you are always welcome to contact me in person -you will find my contacts in the downloadable document.

I am looking forward to your call!

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Proteins first could be a Good Idea!
More Photos like this here...

Proteins first could be a Good Idea!

We all know that what, and how much we eat matter to our health. But what if the order in which we choose to eat the food on our plates could also make a difference.

It might sound farfetched, but there are scientific studies showing that when the proteins (1-3), vegetables (4) and/or fats (5) are eaten before the carbohydrates, the blood sugar spike following the meal is much lower than if the carbs are consumed first. The studies are relatively small, and done in persons with type 2 diabetes, but they clearly indicate that there might be other ways of controlling blood sugar than just avoiding certain kinds of carbohydrates. In fact, the study argues that the effect of eating food in the right order could be comparable to certain pharmaceuticals prescribed to regulate blood sugar rise after eating. This could be good news for everyone concerned with blood sugar levels and a welcome tool for nutrition professionals that are struggling to help people move towards a healthier lifestyle. “Eat the chicken before the fries and not the other way around” is much more positive and easy-to-follow than advice about maintaining a strict diet with many exclusions.

The studies referred to above are small and performed in persons with manifest diabetes, but after contacts with some of my Swedish research colleagues, I know that there is currently unpublished data to support the results also in non-diabetic individuals. (I promise to let you know once the data have been published.) The “protein first”- theory also supports the working principle of Good Idea, where the amino acids (the building blocks of proteins) seem to prime the body to handle the carbohydrates from food in a more effective way. The clinical trials we did with Good Idea were very similar to some of the studies mentioned above in the sense that about one-third of the beverage was consumed before the meal. And the results are consistent. Compared to placebo (flavored sparkling water) Good Idea consumed before, and with the meal gave a 20-30% reduction in blood sugar rise after eating.

And I can´t help taking this a little further. Have you ever heard about the healthy Mediterranean diet? In short, this is a diet that researchers have been discussing since decades. Statistics show that people who follow this diet have healthier lives and live longer than other people. However, it is hard to know exactly why. The olive oil has been suggested, and so has the abundance of veggies, and even the wine. Some claim that it is the siesta and not the food that has a positive effect. But what if…it could have something to do with “proteins first.” The Greek habit of having some cheese or anchovy before the meal, the Spanish tapas, the Italian´s antipasto. It´s all proteins consumed before the carbs. I have no scientific proof whatsoever but admit that the thought is intriguing.

Dr. Elin

San Francisco, January 28, 2019

Studies referred to in the text:

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5 reasons why Good Idea supports your diet
Two healthy salad bowls with chia seeds shot on rustic wooden table. The ingredients included for the preparation are chia seeds, lettuce, cherry tomato, carrot, arugula, cucumber and avocado. Some vegetables for salad preparation are scattered on the table. DSRL studio photo taken with Canon EOS 5D Mk II and Canon EF 100mm f/2.8L Macro IS USM

5 reasons why Good Idea supports your diet

Good Idea supports virtually any diet to lose some extra pounds or maintain a healthy weight. What´s the diet of your choice? Paleo, Keto, or LCHF? Are you a weight watcher, or just interested in eating and drinking healthily? In any case there are plenty of reasons to choose Good Idea as your mealtime drink.

Reason 1:Good Idea will not add calories, nor sweeteners to your diet. It´s basically sparkling water.

Reason 2: The blend of amino acids and chromium will help your body handle the carbohydrates you chose to consume more efficiently.

Reason 3:Good Idea balances your blood sugar curve after eating and helps you avoid both slumps and sugar cravings.

Reason 4: Most (if not all) diets for weight loss have an unwanted effect: They lead to loss of lean body mass, mainly muscle. Good Idea has easily absorbed chromium picolinate, that will help you lose and maintain weight more sustainably. A recent report showed that chromium picolinate increases the loss of fat tissue loss while lean body mass is preserved.

Reason 5: In addition to the benefits above and, of course, keeping you hydrated – the essential amino acids in Good Idea have a number of important supportive functions in your body. Supporting digestion, wound healing, immune functions, and detoxification are just a few examples.

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Say hello to a healthier lifestyle. Good Idea is your natural everyday mealtime drink.

Yep, we all had it. Drink Good Idea with your meal and stop yawning.

Meet our chief scientist and learn all you ever wanted to know about blood sugar.

Why listen to us? Read what the researchers and clinical studies say instead.

Check out the buzz.

Said and written about blood sugar.

A free case of Good Ideas:s could be waiting for you.